UR TRU IMAGE / TT
TT is a London-based record label presented by music collective ur tru image.
The label hosts an international music catalouge with releases from genre-blurring artists, such as; Organ Tapes, Iceboy Violet and James K. Founded in 2014 by Robert Venning (DJ Pitch), the label roots itself in pure-hearted expression where boundaries are loose and far-reaching. The TT catalouge soundtracks the hazy silhouettes of the near past, present and future, where thoughtful sound and treated voices create micro-anthems for emotional swarm and coming time.
The sonic identity of TT is divergent in nature - exploring emo territory, familiar auto-tune, rhythmic ambience, commanding textures and low-fidelity grime. All elements pioneering a futuristic sound coded in nostalgia.
TT Sampler
︎ TT Website